Basics of print advertising

Multifunction printers storeAlmost every company needs certain printed articles, or if you prefer printing.
Leaflets, banners or posters are the main means of advertising for many companies, especially for local and small ones. Well designed leaflets or business cards can attract many customers, and badly made to scare away and discourage our brand, company or product.

Therefore, it is necessary to pay special attention to the quality of these materials, also in terms of technology of doing these things in the printing house.

Print via the Internet

Online printers are gaining more and more supporters, not surprisingly when more and more commerce is done online.

This is a very convenient solution, because you can immediately overcome mistakes made by potential customers when placing an order. Often, they send a bad file in the wrong format, with the web printing this error is still captured by the script itself accepting the order.

Of course, such printers also have their drawbacks, ie the lack of the possibility of an individualized approach to the client and his needs, unless we get a really good printing house.

Wikipedia about laser printing

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Laser printing is an electrostatic digital printing process.
It produces high-quality text and graphics (and moderate-quality photographs) by repeatedly passing a laser beam back and forth over a negatively charged cylinder called a "drum" to define a differentially charged image.1 The drum then selectively collects electrically charged powdered ink (toner), and transfers the image to paper, which is then heated in order to permanently fuse the text, imagery, or both.
As with digital photocopiers, laser printers employ a xerographic printing process. However, laser printing differs from analog photocopiers in that the image is produced by the direct scanning of the medium across the printer's photoreceptor. This enables laser printing to copy images more quickly than most photocopiers.Źródło: https://en.wikipedia.org/wiki/Laser_printing.